fewo-witzenhausen.de is a family-owned business offering charming vacation rentals in the heart of Witzenhausen, Germany.
Our Approach
1. Website Design
We developed a responsive website that highlights the unique features of each apartment—Himmelreich, Buntspecht, and Gimpel—with detailed descriptions and high-quality images.
Key features include:
Accommodation Details: Each apartment's page provides comprehensive information, including amenities, pricing, and availability.
Booking Information: Clear instructions guide users on how to inquire about reservations, enhancing the user experience.
Local Attractions: Information about nearby attractions and activities encourages guests to explore Witzenhausen and its surroundings.
2. Logo Design
The logo design drew inspiration from Witzenhausen's identity as the "Cherry Town," incorporating cherry motifs to reflect local culture. The design aimed to convey warmth and hospitality, aligning with the family's approach to hosting guests.
3. Business Cards and Promotional Materials
We designed business cards that feature the new logo, contact information, and a subtle cherry-themed background, reinforcing the brand's connection to the local culture. Posters and other promotional materials were created to maintain visual consistency, using the established color palette and design elements.
4. Brand Consistency
To ensure a unified brand image, we developed a style guide outlining the use of logos, colors, fonts, and imagery across all platforms. This guide serves as a reference for any future design work, maintaining consistency and professionalism.
Results
Enhanced Online Presence: The new website effectively showcases the unique features of each apartment, providing potential guests with all necessary information to make informed booking decisions.
Strong Brand Identity: The cohesive design elements across the website, logo, business cards, and promotional materials have established a recognizable and trustworthy brand image.
Positive Feedback: The client reported increased inquiries and positive feedback from guests, attributing the improvements to the professional and inviting design.
Client Testimonial
"Collaborating with AijuiL was a delightful experience. They understood our vision and transformed it into a beautiful and functional website and brand identity. Our guests have complimented the new look, and we've seen a boost in bookings. We're grateful for their expertise and dedication."
— The Ziegler Family, Owners of fewo-witzenhausen.de
Conclusion
By creating a cohesive and inviting brand identity for fewo-witzenhausen.de, we helped the Ziegler family enhance their online presence and attract more guests. This project demonstrates our commitment to understanding our clients' unique needs and delivering tailored solutions that drive success.
